Social media hasn’t just changed how we communicate, but also what we listen to and how we hear it. With that, here’s our up-to-the-minute playlist of tracks making the leap from your social channels into the broader cultural stream. This week that means an earworm collaboration from two of the most promising rising stars of their respective genres. “All the Way” finds country breakout Bailey Zimmerman finding more than a bit of common ground with one of hip-hop’s most promising heavyweight presences, BigXthaPlug. The two hail from Louisville and Dallas, respectively, but an acoustic guitar loop set against some trap drums, mixed with their shared comfort in talking about heartbreak, makes it feel like they would’ve been middle school besties. Because there’s no schedule for going viral, our editors update these selections throughout the week as needed, so if you hear something you want to hang on to, add it to your library. If it’s trending there, you’ll hear it here.